Simplifying Labeling Blog

    Warm Up Your Labeling With PANTONE's 2024  Color of the Year

    The PANTONE Color Institute has delivered another shiny new gift to the public, in the form of their announcement of the 2024 PANTONE Color of the Year: PANTONE 13-1023, Peach Fuzz.  PANTONE made the official announcement of their newest choice on December 7, 2023.  Advertisers and marketers, graphic designers, as well as manufacturers and sellers of products from cosmetics to home goods, from clothing to specialty tea blends, would do well to take note.

    Barcode Readers vs. Barcode Verifiers: What are the Differences?

    Bar codes are very much our lifeblood here at SixB Labels Corporation. We print them, test and verify them, sell them and consult on their production and application. We also sell the label software and the label hardware to allow you, the client, to produce and use them successfully.  As sellers and consultants, we can offer you a variety of equipment to support bar code production and we aim to advise our clients on what would be their best purchasing decisions. 

    The Barbie Movie: The Success of Eye-Candy Brand Marketing

    Fizzy as a cascade of sparkling pink Champagne, buoyant as the pink balloons some might choose for a little girl's birthday party, the latest news has been full of the resounding success of Warner Brother's Barbie movie. With global ticket sales, it is rapidly on track to gross a billion dollars. Of course, the film has a built-in audience of women, and people of all genders, who loved the Mattel toy as children. And much of that audience was hungry for cinematic fare that catered to their tastes after a steady diet of action/superhero franchise movies.  But a really important factor had to be the creative marketing campaign that saturated the media, eight months in the making, and the visuals that made it so potent.


    PIA MidAmerica Print Awards — Highlights, 2023

    We are exceptionally proud to share our accomplishments in the printing industry, and even more so when SixB Labels wins Graphic Excellence (GraphEx) Awards. This print award is bestowed by the Printing & Imaging Association of MidAmerica, a regional division of Printing Industries of America (PIA), covering Texas, Oklahoma, Kansas, and Missouri. Hundreds of entries are submitted in such categories as brochures, calendars, packaging, labels, and much more. As members in good standing of PIA, the SixB Labels Family will always be excited and happy to receive custom label printing awards from this body, knowing that these awards are designed to honor craft, customer service, and contributions to the printing industry.

    What Could 2023 PANTONE Color of the Year Offer to Your Labeling?

    Making a vivid splash across the worlds of beauty, fashion, home interiors, graphic design, advertising and marketing, comes the announcement of the 2023 PANTONE Color of the Year: PANTONE 18-1750 Viva Magenta. Made official on December 1, 2022, this startlingly colorful message to the world, embodied in the luxurious blend of red and blue, hot and cool, retro and up-to-the minute vibes that is 2023 PANTONE Viva Magenta,  positively blossoms with its many possible applications. From paint, to signage, to point-of-sale displays, to our favorite medium for marketing messages, labels, Viva Magenta is a vibrant color that you would do well to explore, to discover what it might hold in store for your product or industry. 

    In this blog post, we will deal with PANTONE's newest color of the year for 2023. For a discussion of the newest PANTONE Color of the Year, check out our latest blog post on the topic: Warm Up Your Labeling With PANTONE's 2024 Color of the Year.

    Due to their high visual impact, we love to incorporate these new PANTONE colors into our marketing, and as we have in the past, we have taken the liberty to design some logos for the occasion showcasing this spicy shade, featured here.

    Inflation, Recession?! Help Contain Your Costs — Work With SixB Labels

    In conversations, on news shows, and in the headlines, inflation and recession have been constant buzz words of late, triggering discomfort in business and personal settings. This comes as no surprise: the unknown can provoke a lot of anxiety. With that in mind, this Simplifying Labeling Blog post aims to offer comfort and action ideas for you and your business.

    The Realities of Inflation

    Everyone buying and selling goods and services has been confronted by the current inflationary trend. The most recent Bureau of Labor Statistics report, as of July 2022, shows that inflation, measured by the consumer price index, is up 8.5% in the past year. This is down from a June 2022 high of 9.1%; rapidly falling gas prices appear to be starting to blunt the latest surge. Although it does raise the value of such tangible assets as land, properties, and stocked commodities, inflation causes a reduction in purchasing power that has impacted every industry. 

    We Support Ukraine.

    SixB Labels supports peace, democracy and the right to self-determination.  As importantly, we support Ukraine.

    Producing labels and stickers that help non-profits raise awareness and ultimately funding for their causes is quite natural for us. So we created these Ukrainian Flag Heart Stickers in bulk without a specific organization's branding so we could distribute them widely.

    Our company's contact information is only included so that those interested in requesting these stickers would know how to get in touch. We encourage representatives from non-governmental organizations (NGOs) who want to request a batch of these stickers for their group to fill out the form at the end of this post. 

    How Does SixB Labels Comply With Hazardous Substance Regulations?

    In the world of print production, producers and consumers are now operating in a regulatory environment that is much more challenging for manufacturers than in years past. Knowing that, you can be confident that working with SixB Labels on your label projects is a great idea! Our knowledgeable approach will help you to stay in compliance with the rules governing the use of hazardous substances in materials and the production environment. We know that no one wants to worry about fines, product recalls, or other negative outcomes.  

    How To Weave Pantone's 2022 Color of the Year Into Labeling?

    Happy Gregorian Calendar New Year, Lunar New Year and a Very Peri PANTONE Color of the Year 2022!

    Personally I am a proud PANTONE Color Products enthusiast, sipping my coffee from a PANTONE 520 Aubergine-hued mug as I write this post. As we were developing our end-of-2021 marketing, I made sure we weaved in the year’s two colors — PANTONE 17-5104 Ultimate Gray and PANTONE 13-0647 Illuminating. So it should not be much of a surprise that I was waiting in anticipation for them to announce their 2022 Color of The Year: PANTONE 17-3938 Very Peri.

    We are so excited to start using the color in our marketing that the SixB team designed some festive logos for the occasion, featured here, incorporating a solid Very Peri in reverse as well as one with an image of fibers and orbs in reverse, as PANTONE has been highlighting in their materials about the color.

    Labels and Stickers for Your Non-Profit

    At this time of year, it is customary to think about giving. Of course, many of us might be giving gifts to our family, friends, and co-workers during the Holiday Season. In addition, individuals, companies, and organizations think about ways that they can contribute to their communities, which involves giving in the larger sense, and not only at the holidays. 

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