Simplifying Labeling Blog

    4 Important Items for Creating Superior Foil Labels

     

    Intro 

    Everyone involved in printing, from providers to customers, has at some point seen and admired an eye-catching hot stamp label--they are created to be noticed!  The process is universal, and employed with a wide range of pressure-sensitive products such as labels, decals and coupons.  Typical applications include food and beverage products, health and beauty items, pharmaceutical  containers, packaging for luxury and gourmet goods and various tobacco products,  as well as wine and spirit bottle labels.  

    Hot foiling is a very effective procedure for a label that requires a more complex, elaborate design with fine lines and smaller images, since the die to be used will maintain the clarity of the edges.  This procedure lends a label a decorative finish and is often associated with higher-end products, so it can be a very effective marketing tool to set your product apart and catch the consumer's gaze.

    To get the best value for the cost of production, it is helpful to understand the uses and processes involved in creating hot stamp labels.  

    5 Points for Producing Impressive Die-Cut Labels

    Die-cut labels enjoy a universal presence in  the realms of business and industry.  These labels can be produced with a wide variety of printing techniques and have a multitude of applications.  So if you have shopped for retail products, used labels in your company's operations,  or produced labels, the odds are very high that at some point you will have dealt with  die-cut labels.  

    Point 1: Knowing What a Die-Cut Label Is

    Normally, die-cut labels are created by using a shaped cutting tool, as you would use a cookie cutter or pastry cutter, to slice through material.  This may produce a finished product with rounded rather than  square  corners, (square corners are more likely to catch on things than round) and one that is generally easy to apply.  Often, a custom die-cut label project requires the production of a label that does not conform to any standard shape, but is instead based on a wide variety of images, such as a ribbon shape for an anniversary seal,  a triangle, heart, or football, or some other custom shape.

    6 Steps to Creating Effective Custom Packaging Labels

     

    The Tasks of a  Custom Packaging Label

    For anyone who wants to create a new custom packaging label, there are certain steps to take to ensure that the label will be effective.  The most important of these is to decide on the tasks that the label needs to accomplish.  So what are some of the purposes of a packaging label?  They could include the following:

    • Transmitting information, this can include directions, both in text and symbols, on how to use the product, as well as how to transport, recyle or dispose of the product and its external packaging
    • Meeting government or other regulatory requirements, since food, medical, pharmaceutical and chemical products, for example, may be required to display certain types of information, such as safety warnings or expiry/best-before dates
    • Tracking and tracing the movement of goods through the use of barcoding, including numbering such as serial numbers or lot numbers on certain products
    • Marketing to potential buyers via the use of graphic and physical designs for labels, such as brand ID
    • Security, such as authentication seals and security labeling to help prevent pilferage or tampering

    Taking all of these tasks into consideration, here are some possible guidelines to help you produce the best and most effective custom packaging label your budget will allow.  

    No. 1: Selecting the Right Materials for Your Customized Packaging Labels 

    This type of custom label is often subjected to stress and damage during shipping, which can result in smudges, scratches and stains. In order to optimize its performance, it is important to ensure that the label you choose will be sturdy enough to withstand this additional stress, and able to maintain a sufficient type and image quality so that the information on the label is legible throughout the shipping process.

    The majority of custom labels for packaging can be printed on paper, which may be the most cost-effective choice for large label runs, especially for shipping labels or any labels that fill temporary functions and are designed with a short shelf life. For labels that do not need to be waterproof, self adhesive white paper, ranging from matte through gloss to high-gloss, can all be very effective options. In addition, matte and gloss paper can be written on with ballpoint pen or permanent ink marking. While not suitable for writing or marking, high-gloss paper can have added UV-resistance if necessary. 

    Packaging labels can also be printed on self-adhesive waterproof vinyl.  Although this material is not suitable for writing, its water resistance makes it a desirable choice for indoor/outdoor applications. BOPP material, which is polypropylene, will also be water-and oil-resistant.

    For a f
    ood packaging label, there are several factors that will need to be considered when choosing the best label materials.  The product might need to be kept in a freezer, or under very hot conditions. Warehouse storage of the package for more than a few months, and rougher-than-normal shipping and handling should also factor into your choice of label materials.  And of course, cost is a very significant  consideration.  
    For these reasons, although semi-gloss or gloss paper will often be the most appropriate option, PET film, vinyl, polypropylene, and PVC — all of which can be die cut as necessary — may be the best material choices.  

    9 Points for Memorable Custom Bottle Labels

     

    Have you ever faced a new project and found yourself feeling a bit overwhelmed?  When it comes to custom label projects, it's easy to feel that way, because there are just so many factors to consider!  This is especially true in the world of Custom Bottle Labels.  

    These types of custom labels have to suit bottles with a broad spectrum of sizes, shapes and materials. They will be applied to many different beverage containers, including those for water, juice, wine, beer and spirits, as well as bottles for oil, vinegar, marinades, and an abundance of other condiments.  Also such labels will need to adhere to a wide variety of surfaces, such as glass,  semi-squeezable material,  and rigid plastic. They will also be subjected to conditions, such as soaking in water and ice, that challenge their integrity.  In addition, there are many different printing processes to choose from.

    Chunky or slender, tall or short, bottles can serve as an eye-catching marketing tool.  And just like the shapes of containers, the styles of customized bottle labels can lend themselves as great ways to promote products, services and organizations.

    Given all these factors , this post will try to guide you in choosing options that will help to make your custom labels for bottle into high performers — both memorable and effective.

    Key Digital Approaches To Printing At WestPack 2017

    SixB Labels is set for an interactive experience February 7-9 atBooth 5484 during the 2017 WestPack Expoat Anaheim Convention Center. Thousands of packaging professionals are expected to participate in three days of sourcing, networking and education.

     Simply use our promo code "INVITE" to save 20% off Conference Passes, or claim a complimentary Expo Pass, at www.westpackshow.com/invite

    Six Steps to Outstanding Custom Cosmetic Labels

    OK, so you have this amazing personal care or beauty product, and developing your custom cosmetic label ideas is concerning because maybe you have never done one before, and/or despite years of experience are having a difficult time creating a new concept. SixB Labels has manufactured an abundance of personal care and beauty product labels over the years — from lip glosses , nail polish and skincare lines to eye shadows, hair care products and essential oils.  We hope the insights in this post give you the necessary tools to make the next steps in product development.

    Label requirements might be product specific, but often require it to be moisture resistant to withstand wet environments, particularly oils, and durable enough not to wrinkle, scratch or tear from frequent handling or even being carried inside a purse. All the while, custom-designed labels for cosmetic products may be applied to many different types of containers, including glass or plastic bottles, pots and jars, as well as tubes and squeezable bottles. They must be able to maintain their integrity,  while accomodating a wide variety of packaging materials and surfaces.  Materials for these labels range from paper to a large variety of man-made substrates, including vinyl, polyester and polypropylene . 

    Digital ink-jet a perfect fit

    This blog post was originally published on March 1, 2016 in Packaging World as an Article By 

    Introducing SixB Labels’ Latest Platform

    We are beyond happy to announce our latest digital marketing platform and site for SixB Labels. Like much of our story, this new age includes a more customer-centric web site, as well as blog and email marketing content customized to the wants of individuals and our markets. Thank you in advance for taking this journey with us!

    Wind Positions Defined


    Wind positions, re-wind, simply wound are terms commonly spoken in the label printing world, although some folks might not be too familiar with what these terms really mean. SixB provides a safe space for all questions, and no one is here to judge you.

    Label roll outputs are commonly wound into one of the eight positions recognized by the labeling industry. The standard is influential for post-label production when rolls are then placed into the likes of printers and applicators for additional packaging processes. Keep in mind that rewind positions are mostly used for machine applications.

    Here are some considerations for making orders where labels will involve machine applications:

    • A Roll Wind Number, based on the image below
    • Inside Core Diameter
    • Maximum Outside Roll Diameter

    Sunny Honey Labels

    Client Chats Series — SixB Labels' client, and North Texas local, James Williams, of Sunnyvale Honey Producers, recently shared his company and custom Honey Labels story with us.

    How did you get started in the honey business?

    I began producing honey back in the 1980’s, in Baytown, Texas. My parents' next-door neighbor kept bees; watching him got me interested. I started with 25 hives, then 100, and kept it growing. At first, I sold honey by the barrel to packers, who resold primarily to bakeries, like Mrs. Baird’s. Eventually I relocated to Sunnyvale, outside Mesquite, Texas, and developed a retail business serving the greater North Texas area.

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