Simplifying Labeling Blog

    Warm Up Your Labeling With PANTONE's 2024  Color of the Year

    The PANTONE Color Institute has delivered another shiny new gift to the public, in the form of their announcement of the 2024 PANTONE Color of the Year: PANTONE 13-1023, Peach Fuzz.  PANTONE made the official announcement of their newest choice on December 7, 2023.  Advertisers and marketers, graphic designers, as well as manufacturers and sellers of products from cosmetics to home goods, from clothing to specialty tea blends, would do well to take note.

    What Could 2023 PANTONE Color of the Year Offer to Your Labeling?

    Making a vivid splash across the worlds of beauty, fashion, home interiors, graphic design, advertising and marketing, comes the announcement of the 2023 PANTONE Color of the Year: PANTONE 18-1750 Viva Magenta. Made official on December 1, 2022, this startlingly colorful message to the world, embodied in the luxurious blend of red and blue, hot and cool, retro and up-to-the minute vibes that is 2023 PANTONE Viva Magenta,  positively blossoms with its many possible applications. From paint, to signage, to point-of-sale displays, to our favorite medium for marketing messages, labels, Viva Magenta is a vibrant color that you would do well to explore, to discover what it might hold in store for your product or industry. 

    In this blog post, we will deal with PANTONE's newest color of the year for 2023. For a discussion of the newest PANTONE Color of the Year, check out our latest blog post on the topic: Warm Up Your Labeling With PANTONE's 2024 Color of the Year.

    Due to their high visual impact, we love to incorporate these new PANTONE colors into our marketing, and as we have in the past, we have taken the liberty to design some logos for the occasion showcasing this spicy shade, featured here.

    How To Weave Pantone's 2022 Color of the Year Into Labeling?

    Happy Gregorian Calendar New Year, Lunar New Year and a Very Peri PANTONE Color of the Year 2022!

    Personally I am a proud PANTONE Color Products enthusiast, sipping my coffee from a PANTONE 520 Aubergine-hued mug as I write this post. As we were developing our end-of-2021 marketing, I made sure we weaved in the year’s two colors — PANTONE 17-5104 Ultimate Gray and PANTONE 13-0647 Illuminating. So it should not be much of a surprise that I was waiting in anticipation for them to announce their 2022 Color of The Year: PANTONE 17-3938 Very Peri.

    We are so excited to start using the color in our marketing that the SixB team designed some festive logos for the occasion, featured here, incorporating a solid Very Peri in reverse as well as one with an image of fibers and orbs in reverse, as PANTONE has been highlighting in their materials about the color.

    PIA MidAmerica Print Awards — Highlights, 2017 - 2020

    As we now enter the final quarter of 2020, SixB Labels looks back with satisfaction over the last four years of accolades received from the Printing & Imaging Association of MidAmerica, a regional division of the larger organization, Printing Industries of America (PIA), covering Texas, Oklahoma Kansas and Missouri. The SixB Labels Family is pleased to be members in good standing with PIA. And we are just as happy to be the recipient of a number of custom label printing awards from this body because there is no better compliment than respect from a jury of one's peers the reward for our proud participation in the PIA.

    6 Points for Superlative Cold Foil Stamped Labels

    Cold foiling, also known as cold foil stamping, finds its place as an indoor, decorative accent.  Unlike the choice of metallic labels that might be suitable as asset tags, for example, or be used outdoors, cold foiling is designed to enhance marketing efforts via its visual effects.  A sparkling and colorful approach to labeling can increase visual impact and thus consumer interest. Thus cold foiling lends itself to packaging, products, correspondence, marketing materials, and publications.  

    The following are six points to consider if your goal is to create superlative cold foil labels.

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